Make these Pink Velvet Cupcakes for a fun treat this Valentine’s Day. The fun pink color and the cream cheese frosting make these cupcakes taste amazing.

Being a busy mom of 8, my kids and love easy cupcake recipes. This Pink Cupcake Recipe is soft, velvety smooth and full of flavor. They are the perfect cupcake to make for someone special this Valentine’s Day or for any occasion.
If you love this recipe, then try this Easy Red Velvet Cupcakes recipe or Red Velvet Cookies.
Why We Love This Recipe
Pink cupcakes will make anyone smile. These cupcakes are made from scratch with simple pantry ingredients. We usually make Red Velvet Cake for the holidays, but these Pink Cupcakes have become our favorite holiday treat.
These cupcakes can be topped with your favorite pink and red sprinkles for a fun activity to do with the kids.
Ingredients

For the Cupcakes
- All Purpose Flour
- Baking Powder
- Baking Soda
- Salt
- Butter, Softened
- Granulated Sugar
- Vegetable Oil
- Large Eggs
- Vanilla Extract
- Buttermilk
- Pink Gel Food Coloring
For the Cream Cheese Frosting
- Cream Cheese (softened)
- Unsalted Butter softened
- Powdered Sugar sifted
- Vanilla Extract
Scroll to the bottom of the post for the full recipe in the recipe card.
Variations Ideas
- Cake Mix – We love the flavor of a homemade cupcake from scratch. But we have made these with a cake mix and they turned out amazing.
- Frosting – Feel free to use store bought frosting or make buttercream frosting or a chocolate frosting.
Step by Step Instructions
For the Cupcakes:
- Step 1 – Preheat the oven to 350 degrees Fahrenheit.
- Step 2 – Line a cupcake pan with cupcake liners.
- Step 3 – In a bowl, whisk the flour, baking powder, baking soda and salt together in a medium bowl. Set aside.

Step 4 – Using either a stand up or hand held mixer, combine the butter and sugar until thoroughly mix together (approximately 1 minute).

Step 5 – Add in the eggs, oil, and vanilla extract. Mix until these ingredients are combined and use a spatula to scrape the sides of the bowl as well.

Step 6 – Slowly add in the dry ingredients and the buttermilk until both are thoroughly combined into the wet ingredients.

Step 7 – Add in pink food coloring until the batter is the color of pink that you prefer.
- Step 8 – Pour the cupcake batter evenly into the cupcake liners in the muffin pan.
- Step 9 – Bake for 15-18 minutes until a toothpick inserted into the center comes out clean.
- Step 10 – Move the cupcakes to a wire rack to cool completely before topping with the frosting.
How to Make Cream Cheese Frosting

Step 1 – Beat the cream cheese in a large mixing bowl until smooth on medium speed.

Step 2 – Add in the butter and beat until combined and smooth.

Step 3 – Then slowly add in the powdered sugar (1 cup at a time). Mix after each cup is added. Continue to add until the frosting is thick and smooth. Then mix in the vanilla extract.

Step 4 – Top each cupcake with cream cheese frosting and enjoy.
Recipe Tips
- Combining Ingredients – Combine ingredients in a bowl and mix with a stand mixer or an electric mixer. Make sure to scrape down the sides to get all ingredients.
- Cooled Cupcakes – Allow the cupcakes to cool before frosting.
- Room Temperature Ingredients – Before combining the ingredients make sure the butter and cream cheese is softened. This creates a smooth and creamy texture.
- Piping Bag – Make a beautiful topping on the cupcake by placing the frosting in a piping bag with a piping tip.

Frequently Asked Questions
Refrigerate the leftovers, covered, for up to 5 days.Â
Yes, you can freeze cupcakes. We recommend freezing the cupcakes unfrosted and store in a freezer safe container for up to 3 months. Then when ready to serve, thaw the cupcakes at room temperature and then frost and decorate.
There are many ways to decorate this sweet treats. Add your favorite sprinkles and frosting to share with everyone.

More Easy Cupcake Recipes
If you make these Pink Velvet Cupcake Recipe, please leave us a comment. We love hearing from you.

Pink Velvet Cupcakes
Ingredients
For the Cupcakes:
- 1 ¼ cups All Purpose Flour
- ¾ teaspoon Baking Powder
- ½ tsp baking soda
- ¼ tsp salt
- ¼ Cup Butter Softened
- ½ cup Granulated Sugar
- ¼ cup Vegetable Oil
- 2 Large Eggs
- 1 tsp Vanilla Extract
- ½ cup Buttermilk
- Pink Food Coloring
For the Cream Cheese Frosting:
- 8 ounces Cream Cheese softened
- ¼ cup Unsalted Butter softened
- 3 cups Powdered Sugar sifted
- 1 teaspoon Vanilla Extract
See how we calculate recipe costs.
Instructions
For the Cupcakes:
- Preheat the oven to 350 degrees Fahrenheit.
- Line a muffin tin with cupcake liners.
- In a medium mixing bowl, whisk together 1¼ cups all-purpose flour, ¾ teaspoon baking powder, ½ teaspoon baking soda, and ¼ teaspoon salt. Set aside.
- In a large mixing bowl, use a stand mixer or hand mixer to beat ¼ cup softened butter and ½ cup granulated sugar together for about 1 minute until light and creamy.
- Add ¼ cup vegetable oil, 2 large eggs, and 1 teaspoon vanilla extract. Mix until well combined, scraping down the sides of the bowl as needed.
- Gradually add the flour mixture, alternating with ½ cup buttermilk, mixing just until combined after each addition.
- Add pink food coloring until the batter reaches your desired shade of pink.
- Divide the batter evenly among the prepared cupcake liners, filling each about two-thirds full.
- Bake for 15-18 minutes, or until a toothpick inserted into the center comes out clean.
- Remove the cupcakes from the pan and transfer them to a wire rack to cool completely before frosting.
For the Cream Cheese Frosting:
- Beat 8 ounces softened cream cheese in a large mixing bowl until smooth.
- Add ¼ cup softened unsalted butter and beat until fully combined and creamy.
- Gradually add 3 cups sifted powdered sugar, about 1 cup at a time, mixing well after each addition until the frosting is smooth and thick.
- Mix in 1 teaspoon vanilla extract until combined.
- Spread or pipe the cream cheese frosting onto the cooled cupcakes. Serve and enjoy!
